Meet the team - Weve - Telco. Data. Media.
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Meet the team
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Martin Weller

Managing Director

A media career spanning radio, mags, online, content and creative. From Sydney to London. Now, Martin’s set up at camp Weve with one goal: lead us to mobile & data driven all-conquering glory. And we’re in safe hands - Martin exuberates inspiration at every opportunity, believing successful businesses are built on a scintillating combo of market-leading products and an inspired, can-do workforce. His antidote to each week’s media bubble? Spending quality time with his twin daughters, running and supporting Spurs. Goal!
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Rowan Newman

Head of Creative

Listed as one of Campaign’s 30 Under 30 Rowan is mother to Source, Weve’s award winning mobile creative team and Ian (her Pomeranian)
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Helen Miall

Head of Marketing - O2 Digital Services & Weve

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Will Goodacre

Head of Sales

Determined and focused, Will provides the sales team with support, direction and the best products in market to succeed beyond their expectations. It’s easy to see why he was appointed Head of Sales almost instantly after starting. When he’s not leading Weve’s successful sales teams, he enjoys making his own furniture. Such skills!
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Rowan Newman

Head of Creative

Listed as one of Campaign’s 30 Under 30 Rowan is mother to Source, Weve’s award winning mobile creative team and Ian (her Pomeranian)
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Harry Clarke

Creativity & Innovations Manager

Harry’s our lean, mean, mobile campaign making machine. He’s also the first person to turn to for gardening advice and is constantly building things in his workshop - you’d think he’d retired! But don’t worry, he hasn’t… aren’t Weve lucky! He does win lots of awards for his creative work though so we can’t complain. Oh and not forgetting his complete obsession with anything tech related. Also he once put a cupcake into space. The end.
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Helen Miall

Head of Marketing - O2 Digital Services & Weve

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Timothea Horwell

Marketing & Research Manager

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Danny Saba

Marketing & Research Executive

When he’s not London’s biggest tourist (#aussiesinlondon), Danny is Weve’s resident website, email and social media connoisseur. You’ll probably find him complaining about London’s coffee, but drinking it spitefully anyway. Brand ambassador by day and intrepid explorer by night, Danny’s always seeking new ventures, ensuring Weve remains an industry thought leader; take co-founding Weve Scope, Weve’s new research division, for example. Onwards and upwards!
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Matthew King

Senior Product Manager

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Warren Mills

Client Partner

Heading up Weve’s client partnerships for entertainment, retail, media and technology sectors, Warren’s a work hard play hard kind of guy. With a love for films and Netflix and an obsession with fitness (mainly running) under his belt, Warren’s always up for a chat about the future of mobile, digital and tech. He’s even written a few articles that have been well received and now he’s looking to run the six world major marathons - go Warren!
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Nick Donnellan

Group Head

One word to describe Nick: Legend. Selling campaigns to MEC, MAXUS & MSIX keeps Nick busy here at Weve. But his career highlight is certainly one to be envious of – sitting next to the one, the only, Laura Demack-Egan. Interestingly, he’s also not the only Donnellan at WEVE. Aww, brotherly love!
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Sarah Murchison

Agency Partner

A big thinker & addicted to optimism, Sarah’s curious mind gives her an insatiable thirst to learn. Working with Mindshare and its clients, Sarah’s always spreading the good word of Weve’s capabilities in market. Never one let to let her age catch up to the amount of countries she’s travelled, Sarah’s a sushi eater, wine drinker and all-round fun haver. Cheers!
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Laura Demack-Egan

Senior Account Manager

Chair of the Social Committee and Senior Account Manager across Maxus, MEC, MSix and Client Direct Campaigns - Laura uses 8 years of integrated advertising expertise to deliver messaging and display campaigns of the highest standard. Happily seated next to the ‘older Donnellan’…we would be lost without her!
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Jamie Davey

Trading Manager

Managing the deal book and trading agreements amongst key agency partners, Jamie provides commercial analysis across all Weve sales teams. He even created a commercial reporting tool, improving accessibility and widening the scope of insight available on all sales activity. He made the Kessel run in less than 12 parsecs and hates when people use a calculator to add up numbers listed on Excel - touchè!
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Craig Love

Agency Partner

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Shermadeen Miller

Key Account Manager

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Alex Donnellan

Agency Partner

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Matthew Taylor

Agency Partner

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Rob Clarke

Agency Partner

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Sophie Williams

Account Manager

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Peter Boler

Head of Regional Sales

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Shelly Chotai

Client Partner FMCG & Grocery

There’s no time to waste on Shelly’s watch – a professional go getter at work and a seasoned festival goer/casual mountain climber in her downtime – Shelly works tirelessly to grow and support Weve’s FMCG and Grocery sector and campaigns. Balancing Pioneering Weve’s data matching capabilities with leading loyalty brands including Nectar and Club Card, alongside being a qualified Reiki Practitioner (or voodoo witch according to some colleagues…), if you’ve got a brief, Shelly’s got a winning pitch.
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Danny Hayward

Agency Partner

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Ishma Lone

Account Manager

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Ryan Shone

Agency Partner

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Lee Perkin

Finance Manager

Heading up all things financial, Lee likes to get things done: including business partnering, strategic forecasting, reviewing commercials and financial performance, accounting, accounts payable and receivable. He’s also skydived from 15,000 ft so we trust him with our life! When he’s not heads down in the office, you’ll find Lee travelling and trying new things (also the occasional gym session when he can squeeze it in).
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Imad Lakhal

Inventory Analyst